CasaDigi

Reestablishing a luxury smart home solution in times of change
A minimalist living room with beige furniture, a flat-screen TV, and modern decor. A woman in a light dress stands by the entrance. Floor-to-ceiling sheer curtains let in soft light. A geometric chandelier hangs above.
Services
Web Design
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Web Development
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No-Code
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Industries
Technology
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CasaDigi offers a smart home automation solution for high-net-worth individuals, bringing the luxury and convenience of the world’s finest hotels directly into the home. With a tagline that reads "experience luxury through seamless living," CasaDigi elevates the concept of home automation to match the sophistication of global hospitality. The brand is backed by years of expertise in providing luxury experiences at landmark addresses around the world, with the team behind CasaDigi having worked with iconic hospitality brands to craft unparalleled living experiences. Now, they’re applying this expertise to create smart, fully automated homes for the world’s top 1%.

To reflect this prestigious positioning, CasaDigi required a website that would communicate both the luxury and the interactivity of its offering. The design needed to convey the immersive, high-tech nature of the platform while still feeling aspirational and exclusive. We used a modern approach to Art Deco-inspired metallic finishes, opting for a refined color palette of rose gold and a dark metallic hue inspired by obsidian. The sheen of these metallic elements, paired with geometric, low-contrast sans-serif typography (Urbanist), evoked a sense of sophistication without feeling too traditional or dated.

One of the key design decisions was to showcase the platform’s high-tech functionality in a way that was engaging and interactive. Rather than relying on static images of the app, which could feel flat and uninspiring, we incorporated dynamic video clips that demonstrate the app’s real-time user interface. Potential clients could see firsthand how they could adjust the brightness and color of lights, lock doors, control music across multiple zones, and automate routines like dimming the lights and starting a movie—creating a fully experiential demonstration of what CasaDigi offers.

The website’s immersive design choices go beyond just visuals; they create an experience that mirrors the luxury and cutting-edge technology behind CasaDigi. With a seamless, interactive layout and an aesthetic that appeals to the tastes of a high-net-worth audience, the website stands as a true reflection of the product it represents: a sophisticated, smart home automation solution for those seeking the ultimate in luxury living.

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Three smartphone screens displaying a smart home app interface. The left screen shows home zones, the middle suggests a party menu, and the right offers kitchen controls like coffee or cleaning. Each screen has different interactive sections. A modern living room with a circular beige sofa and pillows, a marble-patterned floor, and a backlit wooden shelving unit displaying decorative items. A wooden table with stools and a view of cityscape through large windows.
The word 'CASADIGI' in pink, textured serif font against a dark navy blue background. Logo with the text 'CASADIGI' in elegant pink font on a dark blue background, featuring a decorative geometric design on the left.
A symmetrical, textured pink geometric design on a dark blue background, featuring interlocking circles and arcs forming a central grid-like pattern. Stylized logo with a rose gold geometric design above the word 'CASADIGI' in rose gold text, set against a dark blue background.
Computer screen displaying luxury brands like Aman, Armani, Raffles, and Oberoi, with a message about creating luxurious experiences at landmark addresses. Modern kitchen with dark wood flooring, light wood cabinets, and stainless steel appliances. A large island with stools and hanging pendant light, framed by large windows, and a mural above the stove.
Modern kitchen with marble countertops, black and white cabinets, and wooden barstools. A black vase with green leaves is in the foreground. Kitchen items include a bowl, utensils, and decorative objects on the counter. A modern living room with high ceilings, featuring a marble accent wall with a flat-screen TV, a large beige sectional sofa, two gray armchairs, a low coffee table, and a geometric light fixture on a white side table.
A tablet displaying a smart home control app. The screen shows room options like Living Room, Master Bedroom, and Kitchen. A music player is playing 'My Universe' by Coldplay and BTS. Experience presets include Wake Up and Good Night.
Brochure for CasaDigi luxury home service shows features like room control via smartphone, universal remote for TVs, room ambience capture, and smart device integration, emphasizing a premium hospitality experience at home. A digital advertisement showcasing a smart home platform with features for hosting parties, including music zones and playlists. Images include people celebrating, dancing, and enjoying a dinner party, with logos of tech brands displayed below.
Black and white photo of two crystal glasses, a plate with desserts, a lit candle, and a vase with foliage on a dimly lit table. A man in a suit leans against a counter, holding a drink in one hand and looking at his phone. The room is dimly lit, with a vase of flowers, glasses, and an ice bucket on the counter.

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